Gaming has been one of the prominent leisure activities during this time of the pandemic. According to Statista survey for March 2020, there is a 45% increase on the time gamers play in the United States. The situation has given most of the tech giants to grab the opportunity, including Facebook, Google, and Microsoft, to build gaming apps.
However, the gaming apps could not get the most out of it because Apple rejected them from being visible on its App Store. The apps were refused to publish by Apple because the companies weren’t cooperative to submit their apps for review, according to reports.
Before an app can be published in the Apple Store, some guidelines and rules are required to follow. Apple has to review the app first before it could make it visible on its App Store. Similarly, with the proposed apps of the three companies.
Google is silent about the issue, even though it has to remove the most significant component of its Google Stadia app, which is to play games in IOS devices. The Stadia app can’t function as it is but rather used to manage the app on other non-IOS devices.
Facebook and Microsoft were the ones who are not pleased with the situation. Microsoft is about to launch its cloud gaming app on September 15, and Facebook’s app has been rejected several times by Apple.
Microsoft is launching a game streaming service, but it could not fully realize its vision of cloud gaming since Apple has denied its app. On its launch, the app would be available only on Android devices.
The spokesperson of Microsoft shared their sentiments about the issue on Business Insider, saying that the company could not get their app on iOS to “bring our vision of cloud gaming with Xbox Game Pass Ultimate to gamers.”
The spokesperson continued that “Apple stands alone as the only general-purpose platform to deny consumers from cloud gaming and game subscription services like Xbox Game Pass. And it consistently treats gaming apps differently, applying more lenient rules to non-gaming apps even when they include interactive content.”
Facebook also has further plans on its standalone Gaming app but could not fully gain access to be visible in Apple App Store without giving up its gameplay functionality.
According to Facebook’s tweet last Friday, “After months of submissions and repeated rejections by Apple, we’ve had to remove instant games entirely from the standalone app.” However, the Facebook Gaming app will still proceed to be launched on Android devices regardless of Apple’s decision.
Apple appeals to those sentiments states that apps and gaming services can be launched on its App Store “as long as they follow the same set of guidelines applicable to all developers, including submitting games individually for review, and appearing in charts and search.”